THE BRAINTRUST SPEAKS AGAIN….
MTV REVEALS “THE HOTTEST MC’S IN THE GAME”
Latest Installment of Series Set To Air on Friday, May 16th at 10PM EST
New York, NY (May 12, 2008) – Time to stir up new controversy. On May 16th, MTV News will bring you the second installment of its popular, provocative and controversial series, “The Hottest MC’s In The Game.” Host Sway is joined by the always opinionated MTV Hip-Hop Brain Trust where the group convenes once more to debate, dissect, and ultimately declare the MC’s who are making the greatest impact in hip-hop… right now! This ain’t about career retrospectives; it’s all about the moment. In the end, the group will reach consensus and name their #1, crowning the hottest MC in the game. Has last year’s #1 MC, Lil Wayne, done enough to keep his top spot? Of course, getting there is more than half the fun! This is a no-holds barred battle of very strong wills. No other genre of music evokes and provokes so much passion from fans and so much competitiveness among its artists. ”The Hottest MC’s in the Game” captures that by presenting real, honest analysis of what’s happening in hip-hop.
This year MTV is giving viewers the opportunity to express their own opinions on who they think is today’s #1 Hottest MC. Go to the MTV News Blog (http://newsroom.mtv.com/2008/05/09/who-is-the-hottest-mc-in-the-game-cast-your-vote-right-here/) to cast your vote and also see who other hip-hop fans are voting for! In addition, MTV wants to know what your “Hottest MC’s” list looks like!
Don’t forget to watch MTV on Friday, May 16th at 10pm and find out if Lil Wayne gets to keep his #1 Hottest MC title or watch as his crown gets jacked by another MC. For more information on the latest installment of “The Hottest MC’s In The Game” go to: hottest.mtv.com.
About MTV
MTV is the dynamic, vibrant experiment at the intersection of music, creativity and youth culture. For over 26 years, MTV has evolved, challenged the norm, and detonated boundaries -giving each new generation a creative outlet and voice that entertains, informs and unites on every platform and screen. On-air, MTV has been the number one rated 24 hour ad-supported cable network P12-24 for 16 straight years. Online, MTV.com scored double-digit growth in 2007 and MTV launched ten dynamic online communities and six new virtual worlds. On the go, MTV Mobile is the #1 music brand in the wireless space – delivering 90% more streams than in 2006. And MTV’s successful sibling networks MTV2, mtvU and MTV Tr3s each deliver unprecedented customized content, super-serving music fans, college students and young American Latinos like no one else. MTV is part of MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), one of the world’s leading creators of programming and content across all media platforms. Wanna know more? Come on in… http://www.mtvpress.com.
