MTV NewsMTV News is the authority for music, movies and pop culture news for the Millennial audience, producing a diverse mix of daily news stories, insider specials, weekly series, live red carpet shows, exclusive music video and movie premieres, as well as exclusive artist and celebrity interviews on-air, online, via mobile and across social media. The unit has experienced tremendous growth year-over-year (57-percent increase in unique visitors; 32-percent increase in video streams), fueled largely by its innovative, interactive new initiative, “MTV First.”
“MTV First” embraces the channel’s short-form legacy with live four-minute, on-air exclusive interviews that expand in real-time to long-form, online live streams. Since January, “MTV First” has featured Lil Wayne, Foo Fighters, Nicki Minaj, Katy Perry, Taylor Lautner, Taylor Swift and Robert Pattinson, as well as online-only live stream, “RapFix Live.”
Sway Calloway is pivotal member of the MTV News team and voice to the millennial generation. From giving Eminem...more
Josh Horowitz is a managing editor for MTV News and on-air personality covering the world of film. Since coming...more
Jim Cantiello is MTV News’ resident pop culture guru and “American Idol” expert. His long-running “American Idol in 60 Seconds”...more
James Montgomery is a Senior Writer for MTV News, where he covers rock and pop music, politics and popular...more
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02.28.12
MTV News Video Digest - February 28, 2012
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MTV AND FANS CELEBRATE THE LIFE AND LEGACY OF WHITNEY HOUSTON
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